Who we are

Hi, we’re Matt & Shalin Caren, founders of Relevant Engagement Marketing. And if you’re a business owner trying to figure out how to get more customers without spending all your time learning the latest trends or burning money on ads, we get it, because we’ve been there.

For more than 13 years, we’ve been working together as full-time real estate agents in Phoenix, Arizona. And no matter how much the industry changed over the years, one thing always stayed the same: we needed more leads.
But not just any leads, we needed the right kind. The ones actually looking for what we had to offer.
And over time, we started testing everything - websites, ads, social, mailers. You name it, we tried it.

We spent thousands on a gorgeous website that made us feel proud, but here’s the truth: unless we paid for traffic, it was just a pretty billboard nobody ever saw.
What did work?
When people searched for our services on Google and other online search engines.
Those were the people who were ready to buy right now.
And with the right strategy, without paid ads, we were able to rank at the top of search results organically, and generate steady leads just by showing up where people were already looking.

Then came social media. And let’s be honest, it’s where most people spend their time now.
It’s amazing for building brand recognition and connection, but the rules change constantly.
What worked last month might not work today.
And most business owners don’t have time to keep up with that, they just want to focus on their actual business.
That’s when we realized: we actually enjoy doing this stuff.
And not only that, we’re good at it.

So we decided to launch Relevant Engagement Marketing, a Phoenix-based marketing agency built specifically for small business owners who want real results without the guesswork.
We focus on three core things that actually move the needle:
✅ Organic Google and Yelp optimization
✅ Engaging social media content and strategy
✅ YouTube SEO and video marketing, because YouTube is also a search engine, and people are using it every day to find answers and businesses like yours.

At the end of the day, most small business owners just want to do what they do best, serve their customers.
You shouldn’t have to become a marketing expert just to get people in the door.
That’s where we come in. We help businesses get more business, with done-for-you strategies that actually work.

If that sounds like something your business could use, we’d love to help.
Let’s get you back to doing what you love, and let Relevant Engagement take care of the rest.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!